The Transit Website Riders Deserve
Transit leaders aim to provide a modern website that prioritizes mobile users. This site will be secure, support multiple languages, and ensure full accessibility and infosec compliance. It will intuitively integrate schedules, live updates, and tools for riders, simplifying public transit use. The goal is to largely automate the site, ensuring its constant availability without added tech concerns. By streamlining access to accurate data, the website will ease the journey for newcomers and strengthen trust with regular commuters.
Transit agencies face numerous challenges in providing a dependable and effective website that meets their customers’ needs. These challenges include integrating complex transit data, balancing content demands from various stakeholders, navigating information security hurdles, and collaborating with external digital agencies that might not fully grasp the subtleties of transit data and rider preferences. Each step towards website modernization unveils new, unexpected complications.
The 4-Step Plan to Re-Launch
It seems wrong how difficult it can be to deliver what is a standard digital service. At TransitOPS, we’ve faced many organizational and technological hurdles in developing an advanced open-source website platform for public transit. Now, with a robust agency website that has successfully handled cyberattacks, traffic surges, and vendor data interruptions, we are well-equipped to guide agencies toward a reliable and low-risk website launch that their staff, leaders, and riders can be proud of.
We provide transit agencies with a 4-step plan to avoid the risks of needlessly rebuilding freely available transit website technology, such as the Open Transit Website and Open Trip Planner.
The steps include the following:
Survey their realtime data landscape
Identify the most reliable and cost-effective off-the-shelf technology
Create a customization and implementation plan
Oversee or implement a website launch strategy
Our unique technology resource is driven by a social mission: to serve riders with technology that modernizes transit and bridges inequalities. We boast the industry’s leading record in delivering cutting-edge, cost-effective website solutions for riders. By partnering with TransitOPS, agencies receive a ready-to-customize website rather than starting from zero. This approach leverages the robust open-source foundation laid by the MBTA.
Reducing All Website Deployment Risks
We are interested in talking to agencies about a wide range of website concerns, including:
displaying static transit data, such as schedules
displaying realtime transit data, such as arrival time predictions
combining static and realtime transit data (scheduled-predictions)
incorporating rider tools (trip planning, transit near me, interactive maps)
integrating with customer support infrastructure
addressing rider expectations through user research
achieving fast page loads
avoiding reliance on expensive third parties (Google Maps)
supporting content authors and access controls for static content
instrumenting potential failure points and developing run-books for incident management
updating maps and line diagrams in realtime
supporting emergency communications
meeting the security requirements and standards set by the US government
passing penetration tests
protecting private information
low operating costs
zero downtime deployment
accessible to assistive technologies and in compliance with accessibility laws
Ultimately, transit leaders don’t want to get bogged down in another technology maze when they can instead focus on broader strategic concerns of their agency while their website hums along, providing riders with all the information expected in a time of high-rider expectations in website quality and availability of realtime information.